Holistic Business Coaching

Hands on help for your nutrition business!

To benefit from business coaching with me, you must be someone who feels called to the work. 

After you understand how to set up your business and you have your business structures in place here is what you need to succeed in the way that I will work with you:

  1. You must be a person who has completely transformed your own health and life through your modality and therefore you know it works first hand (it doesn't matter what your certification degree or diploma is or how brilliant you are or what knowledge you have, the question is, do you walk your talk?).
  2. You must have a 'before and after story' that calls you to the work (like you couldn't even stop yourself if you tried, you just feel compelled to show up every day to keep learning more and sharing with others for free.
  3. You are willing to put in countless hours developing content for your clients (and future clients) - and continuing to refine your systems to make them better without pay.
  4. You are willing to be visible with your story and your message (writing, public speaking, videos or podcasts) for free.

What I care the most about is that your work is your calling and that it serves the greater good.

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If you are passionate about nutrition and you DO want to work in packages, but you don't have a story (yet!) and you are not a writer or educator at heart.... then you might like serving clients using my systems, through the Natural Weight Loss Certification programwhere we help people lose weight without dieting, with principles of holistic nutrition! Click here to register or learn more!

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Yes, you will of course charge for your services, but unlike a job, you don't get paid at all for your behind the scenes work. I get up at 5 am every morning and work on my business for 5 hours each day at a coffee shop, before I even see any clients or get in class (I am both an instructor and, as someone who is dedicated to lifelong learning, I am also in school 21 hours each week).

I can only support you if your vision compels you so much so, that you can't really stop yourself from doing the work. That's how you know we resonate. If you are thinking, no way, that's too much work, then I am not for you. But if you are a work hard and play hard person, then we are going to have a lot of fun together!

Are you willing 'with bells on' to work on building your business every day - because this work is without question, your passion?

Essentially, you have to feel soooooo passionate about helping people heal themselves, that you wouldn't dream of quitting.

Being that you are someone of integrity, there is a good chance that you will not even want to do marketing and sales, until you feel confident in the value of the service. 

To get that confidence, you'll have to test out your process with beta for free, so that they can give you the feedback you need to iron out the kinks! After that you can raise your prices incrementally.

Once you feel confident in your service, you still have to always be doing marketing and sales for free. How do you feel about that....really? Personally, I feel great about it because the inspiration to write and teach about health, wells up inside of me and I feel compelled to manifest it into a creation of some sort. I don't need any motivation at all. If that doesn't make sense to you then it's probably not your calling.

It takes a lot of time and effort to develop your signature system (it's never really done). If you are not internally motivated by inspiration, then spirit is probably not calling you to the work.

The truth is that one shouldn't really even embark upon this work if it's not your life passion - people's well-being is at stake here! Helping others heal themselves should be your mission and calling and I am not interested in working with people that need to be motivated by me or pushed to do the work. You are either excited and willing to do the work with bells on, or not.

If you are still reading this and all that resonates (and doesn't turn you off!) and you are actually relieved to work with someone who cares as much as you do about authenticity, calling and the results that you help your clients create for themselves, then I am excited to work with you.

e-mail me personally at sherryrothwell@gmail.com with your before and after story (the more detailed and lengthy, the better). You can submit it in writing, on video or audio. I will soon be in touch with an application to find out what your needs are, so that I can make sure that I know for certain that I can help you before we set up a times to discuss the particulars of working together!

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I can't wait to hear your story!

One more thing..... if you are more someone who is interested in doing individual 1 off sessions with clients, rather than working in packages (the way the vast majority of practitioners work), then you might prefer more conventional and cost effect business building programs like government funded programs, Community Futures and Women's Enterprise Centres etc. You can get basic business education there that is offered at a low cost or free, so there is little risk involved for you.

What I teach my business coaching clients to do is to sell your services in packages at a higher investment than people are used to paying for natural health services. The amounts are based on the value of the full transformation, with full access to you for 3, 6, 9 or 12 months, rather than based on an hourly rate. This attracts people who are "all in" and it gives you security around your cash flow, so you don't have to keep "selling" people on coming back.

If you are doing 1 off's, you'll have to keep selling people on coming back, when they don't get instant results.

As health practitioners we know it is completely unreasonable to expect instant results, especially in complicated situations. Yet it is absolutely a common expectation of clients and great challenge to have to be constantly be dealing with in your practice (it's very disheartening when you really care about people when they don't come back). Since western medicine is about suppressing and managing symptoms, people in general are used to getting instant relief with drugs. They are not at all used to what it takes to pull out the root cause of the problem - namely changing their diet, lifestyle, environment and mindset - all of which takes time and many sessions to learn and implement.

Offering your services in packages in the way that I teach you to create them - is only for you if you plan to work with highly committed people who are willing to completely transform their lives and do what ever it takes to achieve optimal health (something most people aren't ready for).

The downside of this is that you may find yourself doing a lot of work for them in-between sessions to help them get unstuck, past their obstacles and to create content or templates to help them implement what you have told them to do.

Not to mention, they will reach out to you in-between sessions, because they might feel distressed and if you care deeply about people and how they feel (like I do), you will feel compelled to offer a timely response - even when you are tired and it takes time away from your family and it's totally inconvenient (when is it ever really convenient when you yourself also have a lot on your plate)?

This kind of service is nothing at all like showing up to give a service and not hearing from that person again until their next session, or having the professional distance of a receptionist in between, to make sure that people don't drain your energy or take advantage of your time and care.

This is why you must feel deep care for people and have an internal calling to be willing to do this work, despite the inherent challenges involved!

Some people will say you need to have better boundaries, to not feel this way, but I think that the fact that you can't and won't stop feeling your real feeling about it, is a mark of your authenticity and your calling.

I would rather be real about all this from my personal experience, than propose that something is wrong with you for not being able to easily put distance between you and your clients and their pain.

The fact that you can't stop having deep empathy is a hard sign you are meant to do the work.

The people who aren't meant to do the work are those who 'get off' on being needed and also who feel that if their clients are 'out of sight, they are out of mind'.

Personally, I am always holding space for my clients and it isn't possible to not care. In fact, I still feel a sense of regret about having let people buy 1 off sessions with me never to see them again knowing that there was so much more to do and explore for them on the healing path.

Ok, if I haven't completely turned you off by now of how mushy and sensitive I really am inside or of dedicating your life to this work (because it is a lot of work), and you DO want to experiment with a package model at a modest investment before jumping in with me, you may want to take the Nourished Nutrition Business e-course first, to make sure it's for you. In fact, being a self starter, you might not even need coaching!

In any case, when you are done and you decide that you want to work with me 1 on 1, we'll apply what you paid for the course to your down payment on coaching.

Click here to enroll in the Nourished Nutrition Business e-course and start learning now!

Alternatively, you can learn the basics from a bird's eye view here for free so that you can be sure that the model and e-course is a match to what you need!

If you want to work with people in a low income bracket (which I highly value and thank you for your service), it is better that you don't work in packages (unless it is to give people a reduced bundled price). In that case it's better to just meet each client where they are at in the moment. Based on an hourly fee, you won't be expected to offer anything other than your time in that moment, which is essential to protect your own energy.